Business Communication Solutions for the Cannabis Industry


Nationwide social distancing orders have changed the way that just about all retail stores do business. The cannabis industry is no exception. Adopting new and existing communication solutions to enable employees to work from home and customers to reach businesses remotely is key. In order to keep up with the demand for curbside and delivery services, cannabis provisioning centers must have the right technical infrastructure in place.

Initially, as statewide stay-at-home orders were implemented, many retail cannabis businesses had to quickly improvise to adapt to the changing environment in order to keep operations running. As we are starting to see, things are not going back to “normal.” Instead, we’re starting to see a new normal. Things that were meant to be temporary fixes will no longer work now that there will be new regulations and mandates to follow. 

Phone System Communication Solutions

A critical piece of a cannabis business’ IT infrastructure that is often overlooked is the phone system. Your business could receive hundreds of phone calls a week. However, if your current communication solutions can’t handle the capacity, it could lead to disappointed customers and missed opportunities. Not only does the phone system need to be reliable on it’s own, it also needs to seamlessly integrate with your other technical and communication methods.

communication solutions with 3CX phone systems

With Unified Communications (UC), all business communications are centralized in one location. UC allows users to access and share data from all sources of communication including phone, SMS, and e-mail. Updating your existing business phone system with a modern, centralized approach allows you to track workflow and improve productivity while providing a greater customer experience.

Need Help With Your Cannabis Business?

Question about your grow facility? Looking to improve a process? Contact Existo Solutions today for a free 20 minute consultation. Existo is an established Cannabis Expert in Michigan and can provide expert guidance on meeting regulations and improving efficiency in growing facilities.

POS & Network Infrastructure

Another necessary component for every cannabis business is a compliance-focused POS with an interface that’s easy to use. Behind every great POS is a reliable network that can process transactions fast, while protecting customer data. Your cannabis business has specific needs when it comes to POS options and not all are created equal.

With strict compliance and reporting requirements, it’s crucial to have a system in place that meets cannabis industry mandates for tracking and reporting. Even better, is a system that can automate these tasks for you. From checking in guests to tracking purchase limits to inventory management, the right POS system is capable of managing all of these functions and consolidating the data. Currently, there is a need for IT infrastructure that can meet the challenges of operating a cannabis business during COVID-19. This includes online orders and contactless payment processing. 

If you’re interested in learning more about business phone system and network infrastructure solutions for your cannabis business, Contact Us! At Existo, our experts offer innovative solutions for your legal cannabis business with a compliance first approach. Our experts can audit your existing systems and provide recommendations for upgrades to help optimize business communications across platforms. 

Need Help With Your Cannabis Business?

Question about your grow facility? Looking to improve a process? Contact Existo Solutions today for a free 20 minute consultation. Existo is an established Cannabis Expert in Michigan and can provide expert guidance on meeting regulations and improving efficiency in growing facilities.

Web-based Customer Communication Solutions

Web-based chat systems have revolutionized online communication, providing businesses with a direct and convenient way to engage with their customers in real-time. These chat systems typically manifest as chat boxes integrated into websites or web-based applications. With just a few clicks, customers can initiate conversations and seek assistance or information without the need for phone calls or lengthy email exchanges.

One of the significant advantages of web-based chat systems is their ability to enhance customer experience. By offering instant access to support or sales representatives, businesses can address customer queries promptly, increasing satisfaction and loyalty. Moreover, chat systems allow for personalized interactions, as agents can tailor their responses based on the specific needs and preferences of individual customers.

Additionally, web-based chat systems are versatile and can be customized to match the branding and design of a company’s website. This seamless integration creates a cohesive and professional user experience, ensuring that customers feel they are interacting with a unified brand across all touchpoints.

Furthermore, these chat systems often come equipped with useful features, such as automated chatbots that can handle basic inquiries or gather relevant information before transferring customers to live agents. This automation streamlines the support process, reducing wait times and increasing overall efficiency.

Desktop Software Communication Solutions

In the modern digital landscape, full-feature software solutions have become essential tools for seamless and efficient online communication and collaboration. Prominent examples of such software include Microsoft Teams, Zoom, and Slack, which have gained widespread popularity due to their robust features and versatility.

Microsoft Teams as a business communication solution
Microsoft Teams as a business communication solution

Microsoft Teams offers a comprehensive communication and collaboration platform, combining features like chat, video meetings, file sharing, and integrated productivity tools. With Teams, teams and organizations can foster collaboration, hold virtual meetings, and manage projects effectively, all within a single interface. The software’s integrations with other Microsoft products, such as Office 365, further enhance its capabilities and make it a powerful choice for businesses.

Zoom has emerged as a leading video conferencing platform, offering high-quality audio and video capabilities for meetings, conferences, and webinars. Its user-friendly interface and seamless screen sharing options make it a preferred choice for both small team collaborations and large-scale events. Zoom’s breakout room feature allows for seamless group discussions, while its recording and transcription capabilities facilitate information retention and future reference.

Slack, on the other hand, focuses on team collaboration and communication. It provides a centralized platform for team members to exchange messages, share files, and integrate various third-party applications. Slack’s channels and threads streamline discussions and help organize conversations based on specific topics or projects, making it easy to locate and refer back to important information.

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